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Maven Clinic is the largest virtual clinic for women and families on a mission to make healthcare work for all of us. The company covers every stage of family building and the women's health journey, from fertility and family building, maternity and newborn care, parenting and pediatrics, and menopause and midlife health.
Maven, which is based in New York, has over 500 employees who work together across the U.S. as well as internationally across various career sectors, including sales, marketing, finance, operations, and engineering. Maven has experienced tremendous growth in the past three years, nearly doubling in size.
“As our business grows in size and complexity, we’re focused on sustainability especially when it comes to benefit programs,” said Kathleen Davin, Director of People Operations at Maven Clinic. “We're really focusing on the employee experience and journey. Not just how they show up to work, but how we can support them to show up as their best selves.”
Maven knows that many outside factors can impact an employee at work, such as their financial wellbeing or a major life event, like a fertility journey. As a result, Maven takes a “One size fits one” approach to benefits, ensuring they’re delivering benefits that are focused on a holistic wellness path.
Maven offers a variety of financial benefits to employees including a retirement match and equity in the company. The need for continual equity education is what initially led them to Addition Wealth, but they have since realized the value of personalized financial expertise and how the platform can help guide employees through their individual financial journeys on a more holistic level.
“One of the challenges that we've had is that we can't really advise each other as employees on these very complex topics,” said Davin. “And while we can try to give a basic education, it's not always going to go to the deeper level.”
Besides equity, Maven Clinic employees have also found Addition Wealth useful for their everyday life moments. Whether that’s making a budget for the first time as newlyweds, figuring out tax implications or navigating through a big life change like divorce or adopting a child.
“We've heard such positive feedback from so many employees who are just going through very different things in their lives,” said Davin. “I think Addition has really made a decision to support those critical moments in employees' lives.”
Maven underwent a comprehensive evaluation process before selecting their financial wellness provider. They sought a solution that offered flexibility, educational resources, and expert guidance all in one offering. In addition, Maven Clinic wanted a provider that could offer personalized support tailored to their employees' needs. They chose Addition Wealth for its ability to meet all these criteria and more.
Employees are able to engage with Addition through webinar sessions that take place online, through the digital platform that covers a variety of financial topics, and in one-on-one meetings with financial professionals.
“Having that neutral, third party expert guidance that Addition provides has really changed a lot for us,” noted Davin.
Addition Wealth takes a white glove approach to its clients and tailors the platform, content, and programming based on an employer’s unique population. Whenever a new employee joins Maven, for example, they immediately have access to Addition Wealth and its educational content, webinars, and are encouraged to meet with a financial professional.
“I think it's also saved our People team a ton of time in terms of helping employees navigate these more complex areas,” said Davin. “The response has been very positive.”
Maven has also found value in how seamlessly Addition has integrated with their current suite of benefits.
“It's one of the best decisions we've made as a company in terms of our benefits programs,” said Davin. “When I think about how we've embedded Addition, it's fully integrated, not just with our 401K plan, but also with our health benefit plans, how to make the most of your HSA and other kinds of very detailed financial topics that employees often don't have the opportunity to sort through or understand.”
One of the things that has made the biggest difference when implementing Addition at Maven was promoting educational sessions and internal webinars. More simple topics to start resonated well with employees and made an impact – for example, how to save for retirement.
“We know that financial wellness looks different for every single employee, whether it's the first time they're focusing on budgeting or they have more complex questions about their stock options,” said Davin. “We really wanted a vendor who could be flexible based on the needs of our employees. It's one of the best decisions we've made as a company in terms of our benefits programs.”
Disclaimer: Maven is a current client of Addition. No cash or non-cash compensation was provided for testimonials or endorsements. These comments may not be representative of any other person's experience with Addition Wealth.
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